Ref. MK-06 Marketing consultingMonthly plan
Growth Retainer
Your marketing, planned and run by the month.
- Delivered remotely
- Fixed price, excluding VAT
- Scope confirmed in writing before kickoff
- Response targets are measured in business hours, Monday to Friday.
Overview
Ongoing marketing management with a fixed monthly allowance of hours: planning, campaigns, content, testing and a monthly review of what the numbers say.
The retainer suits businesses that know what they want to grow and need people to do the work consistently. Each month starts with an agreed plan and ends with a report against it, within a fixed number of hours, so the cost is predictable.
What’s included
- A monthly plan agreed at the start of each month
- Campaign management across the agreed channels
- Content and email production within the monthly hours
- Conversion tests on key pages
- A monthly report and review call
- A quarterly strategy review
What you receive
- Monthly plan and report
- A shared task board with every activity
- A quarterly review document
What we need from you
- A Marketing Audit, or an equivalent review from the last six months
- Access to your channels and analytics
- A monthly meeting with a decision-maker
Not included
- Advertising spend and tool subscriptions
- Large one-off projects such as a redesign, which are quoted separately
Monthly plan
| Core | Up to 20 hours a month, up to two channels | — | €1,200 / month |
|---|---|---|---|
| Extended | Up to 40 hours a month, up to four channels, a call every two weeks | — | €2,300 / month |
Questions
Do we need the audit first?
We need to know what is working before spending your hours. If you have had a recent audit, we review it; otherwise we recommend starting with the Marketing Audit.
What is the minimum term?
Three months, paid in advance for the period you choose (3 to 12 months).